Podcasts Are A Complete Waste of Time and Money*

Podcasts are a waste of time and money

Well that got your attention, didn’t it? From a podcast company nonetheless! Let’s complete the rest of that sentence before we all start hyperventilating… *without proper marketing! If we’ve said it once, we’ve said it a million times.  And it’s on this very subject that our co-founder and creative director Steve Austins delved into during his latest webinar. We’ve popped … Read More

Case Study: The ‘Richard Parks: Antarctica’ Podcast

At a Glance Client: Team Quest Podcast: Richard Parks: Antarctica No. of Episodes: 11 Language: English Launch Date: November 2018 The Client Anchored in Wales and powered by expertise from across Great Britain, ‘Team Quest’ is a collective of organisations and individuals motivated by human progress. Their first collaborative project centred around extreme athlete Richard Parks’ attempt to ski solo, … Read More

Have you really got enough quality content for a 50 minute podcast? 

Your listeners are time poor, so challenge yourself to offer them value every minute – or cut your episodes down to size I’ve spent some time this week catching up on all the news from last week’s Podcast Movement. PM is the big, annual US conference on all things podcasting. And while many sessions caught the eye, VP of Libsyn, … Read More